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While the online services for streaming movies and music operate in well-functioning and competitive ecosystems, publishers of news content still must fight for survival.

Professional journalism also followed the migration of its client base to the internet, but it failed to secure its remuneration. …


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What is MulTra?

What is “MulTra” about? Essentially MulTra solves a serious problem: MulTra is the backbone of a new business model for the online news market. In sharp contrast to the well-functioning online streaming services for music and movies, the news market is ailing. The inevitable move of the news industry to the web has blurred the distinction between professional journalism and poorly researched news. Publishers don’t generate enough income and even the best journalists are starved out.

The MulTra system rewards consumers of free online news content simply for consuming it. This is because they continuously generate anonymous valuable data which publishers need for improving their supply. Readers are credited tokens (MulTra Token | MTT) which they can use to get access to high-class at a reduced rate or even for free. …


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The MulTra ecosystem is finally putting the online news industry on solid footing. It allows readers to earn MulTra Token automatically, just by reading what they like. Let us explain why it is advantageous for users:

Reading online news content is an expression of a natural human need. It is also a very individual matter, for our personal interests are as diverse as our DNA. They also tend to change continuously.

While we enjoy jumping back and forth from one topic of interest to the next, this is a serious challenge for the producers of news content. …

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