Cinematic experience in a bag

Part of the story of the Festival de Cannes: The annual festival bag. Unbaging wonder.

The details are not just details. The Festival de Cannes is taking this insight to heart ever since. For example with the festival bag handed out at registration to attendees already being part of honouring and celebrating cinema happening all over town for ten days. And while giving an annually customised bag to guests has become a standard on the international festival circuit since a long time already, the bag of the Festival de Cannes is always something special. For me, it’s this impressive mix of french chic with state of the art and up to date graphic design. As well as the elements of luxury and elegance. Have a look at the 2018 edition. And at what has been inside: