Filter queries in Google Analytics are a way to include or exclude data from your custom reports. This is a powerful way to focus your reports on dimension or metric values.
Let’s pretend that you want to report on blog visits 📝 from Canadians 🇨🇦
You can use a filter to only include visits that contain the path “/blog” and are from the country of Canada. As a filter, this would look something like:
You might even want to go a step further by only including users who speak 🇫🇷 French so that you make the best possible decision!
Use filters to take control over the data included in your Google Analytics reports sent to…
Date ranges in Google Analytics are simply the dates included in your report. As you can imagine, different dates completely change the meaning of a report. This is why choosing the correct date range is important when trying to understand your audience’s activity.
Until now, Arc Analytics has intelligently chosen each report’s date range. 📆 On Monday, you’d receive last week’s date range. On the 1st day of a month, it was last month’s activity, and so on. This made setting up a report quick and simple while giving your team a bird’s eye view of your traffic.
But what if you want to report yesterday’s activity on a Monday? You can’t. Our intelligent date range would choose a weekly report because Monday is the start of a week. While an intelligent date range is helpful, it’s also limiting. …
Google Analytics goals help you to measure important activities on your website. A few ideas might be tracking 📦 product purchases, 📨 newsletter sign-ups, or 🙋♀️ eyeballs on your homepage’s call-to-action.
Goals are also great for measuring team objectives. When you choose a custom goal, you’re giving focus to your team while allowing them the creative freedom to decide how to reach that goal.
Sharing your goal’s progress allows everyone to see how their hard work actually moves the needle.
We believe goals are more effective when shared with your team. A limitation of Google Analytics is that your important goals are trapped in a dashboard. And let’s face it, everyone on your team can’t always check Google Analytics. This means they’ll miss out on seeing the progress of each goal and won’t feel a strong connection with the goals you’ve chosen. …
You’ve just received an important email, now what? If you happen to be part of a Basecamp team, you can forward emails into a Basecamp project to share and discuss privately.
We know that Slack and Google Hangouts Chat can be powerful notification centres for your team. They can bring activity to where your team works and help everyone stay in-the-know. Even that teammate who never checks Basecamp.
We’re happy to announce that Field Trip now notifies your Slack and Google Hangouts Chat teams about email forwards in Basecamp! This brings more people into your discussions, sharing knowledge, and taking advantage of your team’s diversity. …
To help you track the metrics that matter most, we’ve now added nearly every Google Analytics metric into Arc Analytics. This raises the total count to a heavy-weight 213 metrics and includes those available to Analytics 360. We hope this powerful update will help you track KPIs, keep your team up-to-date, and save you time!
Now you can also customize the look of your reports. ✨ Draw attention to reports using a graph 📊 Or keep things clean with a table 👌 It’s now your choice!
Get started by adding a Custom Report:
Comparisons are an important feature to identify trends from your audience. By comparing your current activity to the past, you can visualize your audience growth and spot changes in their acquisition and behaviour.
Arc brings your Google Analytics activity into Slack. This helps digital marketers save time each day while staying on top of their data. It’s also a great way to give your team a birds-eye-view 🐦 and create awareness around metrics that they can impact. 🎯
Slack is a remarkable place to have discussions. By sharing Google Analytics with your Slack team, you’ll spark questions that lead to unexpected insights. While some teammates will go to you with their questions, others will want to explore the data themselves. …
Since 2017 has kicked off, we wanted to take a moment to share what we have planned for you! We think this year is especially exciting because PhoneGap will be taking major steps toward our mission while remaining true to our philosophy. Our focus has always been to help you create amazing mobile apps using web technology and we believe that being compatible with the web is the right way to do it. …