MAFThe Benefits and Challenges of Localized IAP PricingConsidering using localized IAP pricing to make your in-game offers more accessible worldwide? Here’s what you need to know.2d ago2d ago
MAFinMAF BlogYour Guide to App Store Reviews & RatingsHow important are app store reviews and ratings for app success? How do top apps and games handle both positive and negative reviews?4d ago4d ago
MAFinMAF BlogHow AFK Journey Reached $110 Million in Revenue and CountingOn the market for just a couple of months, the game AFK Journey rapidly reached hit status and climbed the revenue top charts. Here’s how!Sep 26Sep 26
MAFinMAF BlogWhy is Playtika Betting Big on SuperPlay?Everyone is talking about Playtika’s recent acquisition of SuperPlay. Find out what are the key factors behind this acquisition!Sep 24Sep 24
MAFinMAF BlogTurning Players into Fans: A Guide to Player LoyaltyYou’d like to have more players who will play your game for a long time? Here are some tips for boosting player loyalty.Sep 16Sep 16
MAFinMAF BlogBeyond the Booth: Top Afterparties at Tokyo Game Show 2024Coming to this year’s Tokyo Game Show? Explore our hand-picked selection of the hottest networking parties during the conference.Aug 30Aug 30
MAFinMAF BlogOn IP Content & User Acquisition With Anna Gumbatova from ZiMADEver considered partnering with a famous IP for your game? Find out all about this practice from Anna Gumbatova, Head of UA at ZiMAD.Aug 30Aug 30
MAFinMAF BlogMobile Game Monetization Trends: Numbers & Top StrategiesStay updated with the latest mobile game monetization trends, most relevant numbers and strategies you can use to stay profitable.Aug 28Aug 28
MAFinMAF BlogThe Power of Mobile Game CommunitiesWhy should developers care about building mobile game communities? What are the steps to build them, and does the effort pay off? Read now.Aug 22Aug 22
MAFinMAF BlogPiggy Banks in Games: Basics & ExamplesHow do piggy banks work in mobile games? What makes them appealing to players? How have popular games adopted them? Read and find out.Aug 14Aug 14