What does a General Consultant do? — With Corbin Casteel

Raz Shafer
Sep 20, 2017 · 2 min read

Corbin Casteel spent more than two decades as a General Consultant for candidates across the country. He shares insights on hiring, firing and working with your general consultant.

We just crossed 20,000 downloads a few days ago and I want to say thank you to everybody who’s listening and sharing our content. I have a blast doing these interviews, but it would be much less fun if nobody listened to them!

This week we’re talking to Corbin Casteel, founder and president of Four One Three Communications. For more than two decades, Corbin has served as an advisor to a wide range of officials in federal and state government. He’s built a reputation, in Texas, nationally and internationally for being a great consultant and somebody who you can trust.

Last year he transitioning from the campaign consulting side of things to a focus on government relations and lobbying, so he’s not doing campaigns right now but his wealth of knowledge made him somebody I’ve really been looking forward to having on!

Corbin is an Austin, Texas native and graduate of the University of Texas at Austin.

Links from the Podcast:

Connect with Corbin Casteel on Twitter, Facebook or LinkedIn. Learn more about him by visiting his website, Four One Three Communications.

Luke Macias was mentioned several times on the podcast as an example of a great General Consultant here in Texas. We interviewed Luke on the podcast, about general consulting a few months ago. Here’s a link to his episode!

What You’ll Learn from Corbin Casteel In This Episode:

00:00 Podcast Introduction

02:21 How Corbin Casteel got hooked on politics

09:13 Why Coaching is different than Consulting or Training

10:43 Role of a General Consultant + Why a Candidate needs to know who they are

22:17 Rules for hiring a General Consultant…or working as one!

36:25 What does a General Consultant Do?

42:37 What are the top attributes to look for in a Campaign Manager?

46:19 What are you doing now with 413 Communications?

49:18 Last words of Wisdom from Corbin Casteel: “Know Who You Are.”

49:54 Conclusion and Podcast Outro

Originally published at My Campaign Coach.

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade