Social Media Case Study

Catalina Ferreto
Aug 23, 2017 · 3 min read

I would like to provide a case study of a successful meeting with a business owner and how I ended up managing their Facebook Business Page.

It started when I was at the gym next to Judy. Judy and I had worked out next to each other several times, but, we had never talked about work.

Judy asked me “Cat, what do you do?”

I said “I manage Social Media Pages for business owners, for example a Facebook Business Page” and I asked “What do you do Judy?”

Judy replied, “I own a business that provides Immigration Services”

I said, “Wow!, that is a good business. How long have you been in business?”

Judy said, “About 15 years”

I said “Do you have any Social Media presence?”

She said “No”

I said, “Nowadays everyone is online, even you, …look you are using the cellphone”

She said, “OK, how much?”

I replied, “What? I really wasn’t expecting you to ask me to do business”

She said, “I’m interested, how much does it cost?”

I replied, “Let’s do the first month free, and then you can see the results”

She said, “OK”

So that is how I started with the creation of an Immigration Services Facebook Business Page. My first step was to collect the information I needed from her, then I created a Facebook Business page, a profile image, a cover photo, business address. I reviewed the Facebook Business Page with Judy and then next I created a series of posts which would be scheduled over the next month. Judy was happy with the photos and language of the posts so I launched the Facebook Business Page Live. I sat down with Judy and showed her how to invite her personal friends to her business page and we talked about other strategies to grow her Social Media presence.

On day one we launched and I posted the first post and within about 2 or 3 hours a Notification message. A person who needed Immigration Service help. This person wrote a long paragraph but didn’t leave a number to call and by the end of the week 5 people had send messages to the Facebook Business Page.

My client was impressed with the results, the engagement was immediately. I think that was the law of attraction right them working toward me and my client. My client also wrote a nice letter of satisfaction.

For more stories and case studies leave your comments and subscribe. Please tell me your stories and how successful you are. Or if there is any question, leave it in the box. I will personally get back to you.

Catalina Ferreto

Vice President

MyContent365

P.S. I once had the pleasure of interviewing Author, Paulo Coehlo and would like to share a quote from him “and, when you want something, all the universe conspires in helping you to achieve it.” ― Paulo Coelho, The Alchemist

P.P.S. My company has decided to celebrate success with offering a chance to Win a $2500 Viral Marketing Campaign. We are also giving away more than 100 other prizes. Also we are currently offering two great bonus offers. The first one is instant access to an email automation service that is forever free and the second bonus offer is free access to a one of the Internet Hottest Webinars on Viral Marketing. To pre-register and get the bonus offers go to http://win.mycontent365.com

)
Catalina Ferreto

Written by

Vice-President @MyContent365 “We manage your Social Media so you have time to manage your business”

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade