This article is theory. Elegant theory, but still not practical. I can add any ML and AI I want to the processes on a business, but they will not entirely self-learn. The humans intervene too, to avoid being preposterous
And a new entrepreneur can not sell a solution by telling a customer: ”Our goal is to build you a moat” The reply will be “A what? I don’t have moats in my budget.”
The moat is a metaphor, but not a business goal, like X incremental revenues in my life time, and not in Heaven.