Published inThe Marketing PlaybookHow to Conduct Customer and Prospect Interviews (webinar)You can’t please everyone. That’s why having a clear understanding of your customers and prospects is an essential part of building…Jan 21, 2020Jan 21, 2020
Published inThe Marketing PlaybookMarketing Strategy Playbook (20 min video)How To Create Effective Marketing Strategy PlaybookJul 27, 20182Jul 27, 20182
Published inMission.orgWant to Become a Better Writer? Read These 10 BooksWriting helps organize your thoughts. It’s the process of taking abstract ideas and laying them out in a logical way. Jeff Bezos requires…Mar 16, 20183Mar 16, 20183
Published inThe StartupWhy Do Companies Fail With Freemium?7 Reasons why companies fail with freemiumMar 8, 20182Mar 8, 20182
Published inThe Marketing PlaybookFreemium vs Free Trial vs Hybrid Customer Acquisition Model in SaaS:How To Develop a Customer Acquisition StrategyJan 15, 20186Jan 15, 20186
Published inMission.orgTop Tips for Product Leaders from the Chief Product Officer of Box: Jeetu PatelHow to Build and Manage Successful Product TeamNov 27, 20171Nov 27, 20171
Published inThe Marketing PlaybookUnderstanding Customer Experience in SaaSDefining customer touchpoints, interactions and engagementOct 16, 20172Oct 16, 20172
In-depth Book on SaaS — Mastering Product Experience with Product-led StrategySince, you have been following my work and this publication I would like to share with you that we releasedOct 4, 20173Oct 4, 20173
Published inThe Marketing PlaybookMastering Product Experience (in SaaS) With Product-led StrategyHow to Deliver Personalized Product Experiences with a Product-led StrategyOct 3, 20171Oct 3, 20171