Kotak Mahindra Mutual Fund — From banking towards investing
Kotak Mahindra Bank is a well known figure in its fraternity. Investment banking is a branch which deals with the portfolio management for the clients. Stepping in the business of investment Kotak Mahindra Finance Ltd., paved way for the establishment of Kotak Mahindra Mutual Fund. Before the initialization of investment banking, this finance company was dealing in the auto finance sector. Therefore, it is clearly visible that the company has an expertise in finance as well as public dealings. Having a firm base, Kotak Mahindra Mutual Fund has a huge clientele base and at the same time, it is proficient in rendering an unmatched service platform to the clients.
Venturing from financing to banking and then investing is a noteworthy journey for the company. Establishing trust and ethics in spite of being a company owning assets amounting to crores of rupees is not an effortless chore. Kotak Mutual Fund by following the similar principles as its parent company has managed to earn a reputation amongst the clients. It has launched many new plans which did not exist in the mutual fund industry earlier. The gilt mutual fund which is termed as the most secure form of investment as its portfolio comprises of only government bonds and securities. Kotak Mahindra MF is a company which holds the credit of launching the scheme for the first time in the history of investment. Thus, this company has always been a trendsetter in the industry.
Concept of SIP booster
SIP and lump sum investment are the two methods of investment adopted by all the AMCs (Asset Management Company). But, Kotak Mahindra Mutual Fund has launched an innovative idea of SIP booster. Under this scheme, an investor enjoys the freedom of upgrading the amount of monthly SIP at a pre-defined interval which was launched for the first time by this AMC. The minimum amount to be invested in the scheme is Rs. 500/-. Thus, a client can adjust the investment amount according to the rising income. Kotak Mutual Fund facilitates to use the SIP booster on a quarterly or half-yearly basis.
Success story of Kotak Mahindra
Talking about the success of the company, the net worth (USD 2.9 billion) of the company speaks for itself. The AMC is not only accumulating wealth but is also adding to its number of clients with each passing day. Having a huge customer base of around 13.4 billion, Kotak Mahindra has branches overseas along with India. Serving in places like New York, London, Dubai, Abu Dhabi, Mauritius and Singapore, it has become a trusted brand in local as well as global market.
Kotak Mahindra Mutual Fund is serving 10 lac clients and still counting. Setting foot in the mutual fund industry with just a single scheme in the year 1998, the company is now soaring in size and providing a platter full of varied schemes to its clients. Adapting itself to the ever-changing market scenario this AMC is entirely dedicated towards innovation as already discussed. Reaching the pinnacle of success in each and every aspect the ethics of the company is untouched.
The AUM percentage of the company. It has a market share of 76% in the metro cities of India, which is an enormous amount. Having an outstanding share in even the remote cities and bringing awareness to the clients to invest and make optimum utilization of their hard-earned money.
Aspirations of Kotak Mahindra Mutual Fund as an AMC
Each and every business has some visions to be fulfilled in the future. “Someone can sit in the shade today….because someone planted a tree long ago.” Kotak Mahindra Mutual Fund believes in the saying, as the foresightedness of the company’s promoters, it is able to stand erect today, and the present aims will take it to the position which will be cherished by the generations yet to come. Thus, Kotak Mahindra Mutual Fund — From banking towards investing has aspired to be an accountable company in the investment industry. So, that it benefits not only the current needs of the clients but will also endeavor to fulfill the requirements of investors in future for a long time. Like, a tree not only gives shade to the person who planted it but keeps supplying protection, fruit, flowers for several years if proper care is taken.
Therefore, investing your money with a trustworthy company like this AMC will serve as a boon. Whether it is the case of innovation or client support, the AMC has no doubt excelled everywhere. Hence, you can commence your investment without any hesitation. But, at the same time you need to monitor your investment timely.
