Communication:

What is Communication? Why it is Important?

Communication is the act of conveying messages from one entity or group to another through the use of mutually understandable signs, symbols, or through Languages” Communication is a Latin word which means ‘to share’. It is the sharing of information between different individuals. It includes the sharing of ideas, concepts, imaginations, behaviors and written content. Communication is simply defined as the transfer of information from one place to another. This transfer of information can be conducted in different ways; Verbal Communication , Non Verbal Communication /Interpersonal Communication,Written Communication.

Effective Communication is significant for managers in the organizations so as to perform the basic functions of management, i.e., Planning, Organizing, Leading and Controlling. Communication helps managers to perform their jobs and responsibilities. Communication serves as a foundation for planning. All the essential information must be communicated to the managers who in-turn must communicate the plans so as to implement them. Organizing also requires effective communication with others about their job task. Similarly leaders as managers must communicate effectively with their subordinates so as to achieve the team goals. Controlling is not possible without written and oral communication. The importance of communication in an organization can be summarized as follows:
1. Communication promotes motivation by informing and clarifying the employees about the task to be done, the manner they are performing the task etc.

2. Communication is a source of information to the organizational members for decision making process as it helps identifying and assessing alternative course of actions.
As I take example of an organization, communication is also important in our daily life tasks not only in professional places or areas.