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Nadejda Papernaia
Nadejda Papernaia

Nadejda Papernaia

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From Startup Advice: Build for Your Unfair Advantage by Fast Company

It’s not your fault. The way most people think about startup ideas is fundamentally wrong. And the right way — like any startup theory worth its salt — is counterintuitive. You’ll only have a handful of opportunities to completely immerse yourself in a project, so you need to identify the ones that give you an unfair advantage.