PinnedNainika PatwariinMarketing in the Age of DigitalSalutations, Sweet Souls!Welcome, Namaste and Khamma Ghani to all! In a world full of unconventionalities, here goes another one: addressing the unknown. I, Nainika…Jan 30, 20221Jan 30, 20221
Nainika PatwariMy First LoveNew York City. It’s the pressure, the competition, the trash, the smell, the rats, the traffic, the crowds, the cost. But within it- the…Mar 4Mar 4
Nainika PatwariTo Have, Or Not To Have?As humans, we love having control over most things in life. It gives us power, power that we yearn for as a common characteristic of our…Jan 27, 20231Jan 27, 20231
Nainika PatwariinMarketing in the Age of DigitalSwooning For PersonalisationBy definition, personalisation is the ‘action of designing or producing something to meet someone’s individual requirements’. However, in…Apr 24, 20221Apr 24, 20221
Nainika PatwariinMarketing in the Age of DigitalThe Door To A Smooth Digital CogwheelHave you had enough just yet? Climate change, consumer behaviour shifts, the pandemic and now continued supply chain issues? If one is to…Apr 17, 2022Apr 17, 2022
Nainika PatwariinMarketing in the Age of DigitalAI: Big Boon or Bad Bane?Why can’t cars fly? Isn’t there a machine that can clean my room? Is it possible for this graph to draw itself? Yes! They can, there is…Apr 9, 2022Apr 9, 2022
Nainika PatwariinMarketing in the Age of DigitalAn Era of Email EnigmasAccording to a study by McKinsey & Company, email marketing is 40 times more effective than social media. Given the hype and growth rate of…Apr 3, 2022Apr 3, 2022
Nainika PatwariinMarketing in the Age of DigitalThe Carlsberg Call Out“All the world’s a stage, and all the men and women merely players” — William Shakespeare.Mar 27, 2022Mar 27, 2022
Nainika PatwariinMarketing in the Age of DigitalSupply Chain Struggles: A SequelFrom 462 million COVID-19 cases and over 6 million pandemic deaths worldwide to a growing number of 636 civilians killed and 1000 injured…Mar 20, 2022Mar 20, 2022
Nainika PatwariinMarketing in the Age of DigitalNo Confet-tea For #DryJanuaryEach year kicks off with gallons of alcohol, innumerable embraces, and millions of resolutions made across the globe. Get fitter, spend…Mar 6, 2022Mar 6, 2022
