A Peak Into the Life of a Full-Time Blogger: Interview With Jordan Younger
When I started blogging about a year and a half ago, I stumbled upon Jordan Younger’s blog, The Balanced Blonde, and it has been one of my favorite ever since. Jordan focuses on fitness, health, lifestyle, yoga, positivity and everything else under the wellness sun.
(Note: all photos attributed to Jordan Younger)
I got the opportunity to ask her a few questions via email a couple of weeks ago and it was so amazing to get to pick her brain about blogging, especially full time.
ME: What is the most difficult part about being a full-time blogger?
JORDAN: Time management! I think when you become a full-time blogger and you realize in full that you can create whatever you want within your genre and there is an audience that has proven to be receptive to it, it takes a while to learn that there is no way to do everything. I am definitely of the mentality that I want to do it all, create it all, and take action with every idea that I have. The problem is — there simply isn’t time for it all! So I would say honing in on my focuses and really spending time on the stuff that matters most has been the hardest for me.
For instance, at one time I had a blog, a clothing line, two ebooks, a cleanse program, a book, a second book in the works, a podcast, a 500-hour yoga training program, 4 yoga classes to teach per week, and events all around the country. The question is… what was I thinking?! I am now trying to hone in and have fewer focuses!
ME: Did you start blogging with the knowledge that you wanted to do it full-time as your career one day? When did you realize that that could be a reality?
JORDAN: No, I didn’t at all! I started blogging as a fun side hobby right when I graduated from college and was about to dive into grad school. I realized quite early on that I could (and should) spend a lot of my time blogging because I couldn’t believe what a hunger for knowledge there was out there for what I wanted to say and share! It took me about a year to decide to leave grad school to pursue the blog full-time, and a few more months after that to really get the hang of actually making a living off of it.
ME: What is your biggest tip for bloggers that are growing more slowly than they wish and want to be able to blog as a career one day?
JORDAN: Keep on doing YOU, and don’t try to imitate what other bloggers are doing. Every successful blogger has found success because they are truly unique and don’t try to be anyone but themselves. The problem I see with a lot of bloggers out there is they see someone else doing well and they try to emulate them (or they try to emulate several people in one). Find what makes you YOU, and go with that. The weird eccentricities of yourself that set you apart. No one else can ever be you, and sharing that with the world is what blogging is all about. THAT is what people relate to and want to be a part of!!! (And growing slowly doesn’t mean that growth isn’t happening. So do not get tripped up in the numbers. Every blog makes a difference and has readers even if that reader number is ONE PERSON… it is still making a difference)
Getting to learn from other, more experienced bloggers is something I try to do as often as I can. Although it’s intimidating to see their huge success, it is so eye-opening and inspiring to see how far they’ve come and to realize they too started from somewhere.
One of my favorite quotes is: “Don’t compare your chapter one to someone else’s chapter 20.” When I began blogging this was my greatest downfall. I would stare starry-eyed at blog’s like Jordan’s and wish I could fast forward to that point. All I could think about was how one day I too could hire professional photographers, blog all day long, become a rep for every wellness brand under the sun, travel to new cities just to try their food scene out, talk at conferences, etc.
I’ve realized that although it’s so important to have these things as goals, I can’t only be thinking about the end product many years down the road. Blogging is a continual journey, and as Jordan pointed out, it’s all about staying true to who I am, being genuine and embracing my uniqueness.