Just a banana.
And a lot of species consume it.
Now you’d think why me, a product designer is so obsessed and actually writing an article about it.
Today we (designers) have become obsessed with fancy interfaces, typefaces, animations, and a lot of other things in the name of delight to push through our user’s throat.
By doing that we many times forget a very basic principle of product design: Usability. Usability is not just checking the button clickability dimensions, colour contrast ratio, etc. Rather usability is also the compound of an overall product and how it enhances a certain task a user is trying to achieve.
But again, why am I talking about a banana.
Here it goes, Banana is the perfectly designed fruit to consume.
Said perfectly by Biswa Kalyan Rath:
Also, it solves a very important and basic problem very efficiently: HUNGER
That makes banana a perfectly designed fruit to consume.
Which leads to the definition of a good product: Easy to use, efficient in solving a problem, and affordable.
Plus you and I can connect because at some point we’ve all have eaten a banana and don’t have any bad memories about it.
That’s a well-designed product.
Perfect example: Whatsapp.
Oh, You are still here.
Think about all the things we could do with keeping our product simple and functional.
If you’re a product designer, I challenge you to think about a banana before you start your design process and simplify the intent; instead of thinking of complex principles and how this makes a good dribbble shot or creating a perfectly named sketch file. The beauty of digital space is that a product can always evolve.
Amidst the complexity around modern product design, this simple analogy does it for me
Banana = Product and Monkey = User
In the end, we are all monkeys eating different kind of bananas.