Of course, since many business owners tell themselves they hate marketing, this is a big problem. Those folks aren’t going to be very enthusiastic. They’re the ones constantly trying to find that magic marketing tactic and their enthusiasm dips every time the latest fab falls flat.
One study found that Slack users spend an of average of 10 hours per day in the app! That’s not to say that people aren’t multitasking of course, but study after study has shown that constant context-switching — like when you stop what you’re doing to check on a notification from a teammate — kills productivity and leads to “more stress, higher frustration, time pressure and effort”.