It Takes Confidence to Close Sales

Nancy Zare
2 min readApr 21, 2016

--

Kathy Goughenour, Business Coach Extraordinaire

“Before taking Alikeability training, I didn’t understand how powerful identifying people’s personality types could be. The training improved my ability to connect and sell to a wide variety of folks. The training has reduced the stress of talking with strangers because I can quickly identify their personality type and know exactly how to talk with them. It’s also improved my confidence in conducting consultations. I highly recommend her training for anyone wanting to improve their sales and networking abilities.” — Kathy Goughenour, Business Coach and Trainer, MaximizeYourBiz.com

If you know Kathy Goughenour, an amazing Business Coach and Trainer of Virtual Assistants, you would never guess that she lacked confidence. She’s dynamic, energetic, enthusiastic, professional, and competent. She is one of the first people to offer VA services and, subsequently, developed a nationally recognized training program to certify people in this field.

In case you are wondering, Kathy’s style is Energizing followed by Networking, Learning and Stabilizing. Given her code, starting a business was exciting, felt right, made sense, and followed from her previous job. She boldly took the steps to become an entrepreneur and is now a recognized leader.

Although people high in Energizing trait take risks and excel in sales, they usually do so because of their strong drive and ambition to succeed and win. They’re the ones who promote using hyperboles and often see sales as a numbers game. Just throw enough spaghetti against the wall and something is bound to stick. When someone declines, they quickly move to the next target and begin again with renewed enthusiasm. As a result, continuing to do the same thing, they make and exceed their goals.

You’ve heard the definition of insanity — doing the same thing and expecting different results. Obviously, something has to change. It takes both time and effort to play the numbers game. Instead, when you can quickly diagnose your prospect’s decision-making style and match it, you’ll hear less “No” and lots more “Yes!” Kathy is on the road to making each contact be profitable, and not just a number before she closes the next sale.

About Dr. Nancy Zare

A retired professor and psychologist, Dr. Nancy Zare originated the AlikeAbility™ System to teach business owners and sales professionals how to read buying styles and close more sales. She offers a complimentary AlikeAbility™ Assessment that includes the strengths and challenges of your buying/selling style. Contact her at nancy@RapportBuilderz.com to receive your copy by email.

--

--