We are all connected. No matter how conservative you are in your online preferences, you still create the digital footprint — and it’s up to you to make it not just a mere collection of outdated comments or emojis, but a real personal brand.

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Good news are: you have all the tools and skills in your possession! All you need to learn is some basic tricks and frameworks to use them. Today we will look into some first steps you need to take to start build your personal brand online.

Building Your Personal Brand Online: Checklist

1. Google Yourself

Start with obvious — Google yourself. In order to receive results unbiased by your previous searches and activity, log out of Google or use incognito search.


You have a couple of days to explore one of the greatest cities of the world, limited amount of time because you are travelling on business, and a curious teen who wants to be entertained. Does it sound familiar?

I experienced this in Hong Kong trying to compile a list of places interesting both for me and my 13-year old. I would not be able to manage without advice from my local friends, and now I want to share this list with you.

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Hong Kong skyline

Theme Parks
Ocean Park

With great amount of kids’ attractions, aquarium, zoo, and many great observation points, Ocean Park offers tons of excitement both to kids and to their parents who alternatively can have fun or enjoy some rest while offsprings are busy.


Workplace Well-being Hacks Learnt from Studying Japanese Tea Ceremony That Actually Are Not Related to Tea At All

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Photo: mrhayata

If you are like me, you will be surprised to hear that studying classical tea ceremony can influence your work performance, office well-being, and quality of your networking.

But it won’t take long to find actionable insights right from the very first time you take part (or even watch) this meditative performance.

TL;DR 4 main principles and 4 practical takeaways that can be implemented in our daily life are:

  • Harmony;
  • Respect;
  • Purity;
  • Tranquility;
  • Attention to the details;
  • “It is weight that gives meaning to weightlessness”;
  • Give Without Expectations;
  • Do It Yourself — if you want it done right.

And for those who likes to dive into details, let’s explore all of these points, and start…


You find it difficult to fall soundly asleep during hot summer nights? There are several simple tricks that will make you sleep tighter and feel better.

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  1. Keep your bedroom cool all day

To make your bedroom feel more refreshing at night, try to keep its temperature low all day long. If your bedroom is on a sunny side, consider moving to a room that is not filled with sunshine during the day hours.

The best temperature for sleep is between 60 to 67 degrees Fahrenheit. By maintaining it during the day you won’t need to cool the room below the limit in order to overcome heat transfer from the furniture, walls and items in the room.

2. Use fan instead of air conditioner

It’s better to allow the access of fresh air into your bedroom and increase its interfusion and cooling by using a fan instead of air conditioning that, though cooling, dehydrates air and, if not maintained correctly and timely, can saturate it with dust particles and parasites. …


Tricks That Are Not Exactly Related to Your Work but That Allow You to Work Better

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Not all days of the week are equal and we are not exactly at the same level of productivity and inspiration throughout the week.

There are some little things you can do each day of the week to kick start your work process. They are not directly connected to your professional duties but they allow you to feel better, more confident and strong, and therefore, boost your productivity.

  1. Monday — Make it fun!

The first day of the week can be a bit overwhelming with all the things on the list to be done. And here comes the fun part. Cheat! Select the easiest and less time-consuming task from your to-do list and accomplish it first thing in the morning on Monday. …


Explore several wonderful spots to unplug and recreate in the busiest city of the world

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Tokyo. Probably the most busy and vivacious city in the world. Its pace really helps you to stay tuned when you are traveling on business — you just need to take a deep breath and feel the inner beat of this huge city heart.

But sometimes you just need to take a break. Even in Tokyo. Even on business. Let’s go out today to find some places for silent rest and relaxation!

Take a walk around Imperial Palace

Located at the heart of the city, in Chiyoda Ward, Imperial Palace is surrounded by spacious park zone and the chain of ponds. Though you will need to book your tour in advance to attend the park itself, when you have hour to spare in Tokyo downtown, just take a walk around its premises. …


Many of us just don’t want to leave our babies with babysitters, and sometimes we just don’t have a choice except taking kids with us.

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You probably will not be surprised if I say that women business travelers are the most fast-growing segment among all the road warriors community. It is obvious that working moms (and moms of kids of 0–3 years old) travel too. But going on a business trip with a toddler?!

Oh, this might seem unusual indeed.

Nevertheless, think about it. Many of us just don’t want to leave our babies with babysitters, and sometimes we just don’t have a choice except taking kids with us. …

About

Natasha Kvitka

Thrilled to be. Proud mother. Japan lover. Avid reader. Amateur writer.

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