Understanding the Blue Church
Jordan Greenhall
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Hi Jordan,

So, I think I’m seeing how this analysis (thanks, btw) is scalable across anything that has a ‘culture’. You’re talking about societal, wider, political culture and control. But is this not applicable to our large institutional organizations as well as “actual” churches and denominations (they use the broadcast tools and hierarchy to manage control, also)?

Part of the reason I’m asking is because I wonder if we can begin to get glimpses of what a new paradigm would look like by examining the disruption and new organism models being evolved in those smaller but still quite large cultures. Essentially, are we looking at the continued growth and eventual dominance of ‘niche’? Micro-breweries, house-churches/missional communities, start-ups, Agile teams, etc, etc. Even the massive scale of social media is leading more and more to seek out smaller digital social spheres and platforms, though few are leaving the large scale social networks altogether.

I don’t want to distract from your primary message, here; I am curious if we can use some of the similar movements in other cultural shakings as guides for future-telling(guessing). The “Blue Church” you’re referring to, may yet see a sense of control regained if they can successfully simplify so that a fleet of autonomous, niche groups can easily move within the boundaries of that simplified message, no? What may once have been a broadcast directive of “blockade that bay” may still be accomplished by merely guiding all ships to simply fill the ocean.

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