4 Little Known Reasons To Choose WooCommerce for Ecommerce Store Development

Believe it or not, the e-commerce industry has been growing at an unprecedented rate. If reports are to be believed, eCommerce grew by 16% in 2017 in the US, reaching $453.46bn. In another report, eCommerce accounted for 13% of all the retail sales in 2017 in the United States. As the e-commerce industry is witnessing an upward growth trajectory, many entrepreneurs and business owners are planning to launch their own online store. If you are also geared up to dive into the e-commerce space, you need to build a website first.

Starting an online business requires a whopping investment in diverse segments and building an e-commerce website is undoubtedly the most significant part of it. Though there is no dearth of open-source platforms for e-commerce store development, WooCommerce is a popular choice both among the developers and merchants. Want to know the reason behind this? Well, you need to continue reading this informative blog post.

1. WooCommerce is Free

Yes! You read it right. You can set up a fully-functional, feature-rich e-commerce store using WooCommerce without shelling out a single penny. Furthermore, you don’t really have to worry about the functionality of your store as with WooCommerce plugin on your WordPress site, you will get access to an extensive range of features. You can not only augment the functionality of an e-commerce store but also make it highly flexible for the new entrants in the e-commerce space.

2. Wide Customization Options

Customization plays an important role in the e-commerce business. You can hire WooCommerce developers to customize your store the way you want. With right customization, your online store not only looks unique but also stands out from the competitors.

There are multiple themes, plugins, and extensions available free of cost that you can use to improve the appearance and functionality of your store.

3. Flexibility

Being a new entrant in the e-commerce space, not having an in-depth technical knowledge is not a sin! When you choose WooCommerce as your e-commerce platform, you will not feel lost in the race. Moreover, WooCommerce powered online stores allow the merchants to easily categorize the products, add independent attributes, and sell any type of products or services including physical, virtual, downloadable or affiliate products. The complete flexibility offered by WooCommerce is the prime reason behind the ever-growing popularity of this e-commerce store development among the startups and SMEs.

4. User-Friendly

WordPress is a popular open source CMS that is powering 31% of the internet. The big names in the industry- TechCrunch, BBC America, Microsoft News Center, Sony Music, Bloomberg Professional, Bata, MTV News and more are running on WordPress

WooCommerce is a WordPress plugin that most of the developers are already well versed with. Since WooCommerce plugin can be easily integrated on a WordPress site, so working on a familiar interface is indeed user-friendly.


If you are looking for a platform that is easy to use yet give a professional look to your business, we suggest you choose WooCommerce. You can hire a Woocommerce Development Agency for the development of a robust, scalable and intuitive e-commerce store. Connect with the experts today by dropping an email to info@technoscore.com