By using the right strategy doctors can gain a lot by making a proper use of social media to market themselves, share their rich experience and knowledge and carry out discussions with the colleagues in the industry.
Many of the doctors are afraid of the unknown and thus decide to remain silent over the social media due to privacy concerns. It is possible to create a good balance between having a transparent communication and matching to the necessary limitations of the industry. Around 24% of physicians use social media at least once a day to post, share and seek medical information. The use of social media is still in its early years and it is a great opportunity to take advantage of these digital platforms and build credibility for your career as a doctor or a physician. The medical industry is very less saturated online as compared to other industries mainly due to the fear and apprehensions of health care organizations and professions as they would want to avoid liability issues related to social media related platforms.
As a doctor it is possible to make an effective and profitable social media strategy to market your practice and career. It will require a lot of time and effort but the results can have a far reaching effect for the long term success. If you are a physician or a doctor there are many ways you can make yourself stand out among others and effectively reach the right people in your social media. Read More