Nati Shochat – Medium

Nati Shochat

Nati Shochat
in
Invented or Adopted

OverhypedPods

The rumors about Apple’s upcoming truly wireless headsets, were some of the more interesting rumors that preceded the 2016 September event…

Sep 17, 2016

OverhypedPods

Sep 17, 2016

Nati Shochat
in
Invented or Adopted

A unique Touch

It is very clear that the smartphone landscape has become a very competitive one, even for the likes of mobile giants like Apple and…

Sep 10, 2016

A unique Touch

Sep 10, 2016

Nati Shochat
in
Invented or Adopted

Apple Watch | Third time’s a charm

In the weeks and months that came prior to WWDC, very few rumors have leaked about the new changes and features to Apple’s platforms…

Jul 5, 2016

Apple Watch | Third time’s a charm

Jul 5, 2016

Nati Shochat
in
Invented or Adopted

AI | Features VS Global

In the last year the hype around digital assistants, and in particular as the natural language interface to AI have increased, especially…

Jun 13, 2016

AI | Features VS Global

Jun 13, 2016

Nati Shochat
in
Invented or Adopted

Breaking down iTunes

Apple’s “Digital Hub” strategy was introduced by Apple at the January 9th 2001 keynote, as the third golden age of the PC. This strategy…

Jun 4, 2016

Breaking down iTunes

Jun 4, 2016

Nati Shochat
in
Invented or Adopted

The Watch’s failed tentpole

When Tim Cook introduced the Apple Watch, at the 2014 September event, it was considered as a long due device unveil, that came almost 5…

May 21, 2016

The Watch’s failed tentpole

May 21, 2016

Nati Shochat
in
Invented or Adopted

The missing storytelling

“What’s this…? Some of them even said: This doesn’t seem like Apple. What are these lines? In this beautiful stainless steel band?”

May 14, 2016

The missing storytelling

May 14, 2016

Nati Shochat
in
Invented or Adopted

Apple, services and catch 22

It seems that the biggest narrative around Apple so far in 2016, is services. This is not a new narrative, not new to Apple anyways. It has…

May 7, 2016

Apple, services and catch 22

May 7, 2016

Nati Shochat

Nati Shochat

Bilingually Microblogging about Tech & Apple • Product & UX @ Spiral Solutions, EiC @iPhonesIsrael & writing @InventorAdopt • Learning something new each day.

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