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The information below is learned from releasing 20 something products as agency and now a product company. I understand that you may have a different experience. This is just one set of constraints that in this particular combination have been found to work well. …

I’ve written another super fucking obvious article because I had nothing to do tonight but fuck it, I wrote it anyways. Witten communication assumes that the person writing can articulate themselves. It assumes that they have put aside sufficient cognitive resources to be able to combine the right words and…

I almost didn’t publish this because it seemed so obvious after I finished writing it. I guess what’s not so obvious is knowing which kind of organization you are when you join or start a company. I’m speaking from experience. Freshout operates two different companies today. …

Placeit works as a professional App Demo Video Maker that allows you to highlight your app’s features and present it within an engaging storyline. However, with so many resources and tutorials out there, it seems like setting off for a DIY project is also a great idea. We put together…

When comparing the better tested / spec’d deploy vs the “screw it, just deploy”, many have found reasons to go for the latter. We see a lot more buggy software out there as users as well. Why does so much buggy code get into production? Maybe if we knew how…

Consumers should generally go for the cheapest option when it comes to transport. So do a non-profit/co-op version of Uber where the a very small % goes towards developing the technology and the rest goes right to the drivers with lots of transparency. They could achieve lower prices for the consumers and the consumer also knows that the majority of their money is going to the driver, not Uber. Seems like the drivers don’t really realize how much power they could have.

I’ve thought long and hard about the right size of our company. I thought maybe I would walk you through why I’ve settled with this guiding idea: Never compromise productivity & sustainability for the sake of feeling bigger. Productivity Freshout was 35 people about a year ago. It’s currently 25 people. …

in my experience, the biggest difference in an engineer isn’t their technical level. it’s whether they have an idea of how their work fits into the product’s goal and what they do to inch the entire ship towards it.