Highlighted by Nazanin Sanii
From Freemium vs Free Trial vs Hybrid Customer Acquisition Model in SaaS: by Myk Pono
…it can cost too much to serve free customers, yet many companies find the freemium model effective. Remember: a freemium product does not limit the amount of time a prospect can access the software, but often limits users in some way, such as through stripped-back features or allowed amount of usage. Slack employs a freemium model, and so do Zoom.us, Dropbox, and Asana. Companies such as Atlassian,…