The problem is it wasn’t a mistake. Facebook’s insinuation into our friendship and its exploitation of us was and remains its business model. Zuck built an empire, one of the largest and most powerful companies in the world, out of our senti…
… like, would I double the size of the business, if it required growing from ~50 to ~150 people? No. Would I grow the profits of the company 20%, if it meant having to spend millions of dollars in advertising with companies like Facebook? Again, no.
…n, I, and the employees have built in Basecamp, I can easily satisfy those basic, economic demands: We’re still here, we’re still making plenty of money.