neilperkinGoogle Firestarters: What makes a great planner in the modern world?And is planning becoming the impossible job?2 min read·Nov 4, 2023----
neilperkinGoogle Firestarters: Ian Leslie on Why Productive Disagreement Leads to Better SolutionsA fascinating episode from the author of books such as ‘How To Disagree’1 min read·Dec 2, 2022----
neilperkinWhy we need aligned autonomy in marketingAn adapted extract from my new book on agile, data-driven marketing4 min read·Aug 9, 2022----
neilperkinGoogle Firestarters Episode 17: Russell DaviesThe next episode of Google Firestarters is now up. This one is with the super-insightful Russell Davies who is his usual brilliant self in…1 min read·Mar 23, 2022----
neilperkinGoogle Firestarters Episode 16: Patricia McDonaldA new episode of Google Firestarters is now out, with the brilliant Patricia McDonald and features some wonderful answers, great stories…1 min read·Mar 22, 2022----
neilperkinAgile Marketing — Announcing the Launch of my Third BookA blueprint for evolving how marketing operates1 min read·Mar 18, 2022----
neilperkininBuilding The Agile BusinessOn Being Data InformedWhat a World War One helmet can tell us about good decision-making using data2 min read·Nov 17, 2021--1--1
neilperkininBuilding The Agile BusinessThe Relevance ParadoxOn looking beyond ‘best practice’ in your own industry3 min read·Nov 11, 2021----
neilperkinGoogle Firestarters Episode 14: Jim CarrollI was really pleased when Jim Carroll said that he’d record an episode of Google Firestarters. As the former Chairman of BBH London and now…1 min read·Nov 10, 2021----
neilperkinGoogle Firestarters Episode 13: Emma CooksonI loved recording this new episode of Google Firestarters with the brilliant Emma Cookson. Emma is a Partner at You & Mr Jones, a truly…1 min read·Oct 12, 2021----
