Social Media Marketing Cheat Sheet
You do not need to be marketing on Facebook, Twitter, Snapchat, , YouTube, Instagram and all the rest. Read the cheat sheet bellow for a crash course on some of the platforms.
Youtube. Builds your brand through story telling
Build your brand by educating customers about the services your business has to offer by embedding a Youtube video onto your webpage is key.
For example: A dentist to attract more customers posts a story of the social effects of Lindsay after she gets teeth fillers.
Instagram. Showcases the best of products
More than just posting pretty pictures . Post shots or videos of the product your store sells in action to teach your customers how to use your product.
For example : If selling a product that in normally in a package such as matcha powder take a video of a matcha latte being made with the powder.
Instagram Stories . Use for Product Teaser
Relatively new feature in Instagram great for soft launches/ product teasers .
Snapchat Stories. Continuous feeds with your community
Make your customers feel like they are with you through continuous snapchat feeds.
Fun to note Snapchat appeals to a younger audience
Facebook. The business hybrid
Facebook is a little of everything. Great to use as a fan page or a business page but it slays at hypertargeting the right people for ads.
Fun to note Facebook appeals to an older audience
Twitter. The chatter box
Post multiple times without having to worry about being unfollowed. Great to use as a customer support platform by having customers tweet you issues. Get customer feedback by creating polls and receiving immediate responses.
Collect emails to send promotions, announce sales etc at all times.
Questions & Compliments welcomed on my Twitter @NemesisContrer8