Data is the King of the Organizational Success: The Case of Adult Service Market

Neringa
3 min readApr 23, 2018

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Marketers are constantly looking for information that would help to understand their customers better. That’s where the collection of data and statistical analysis comes in. It helps to evaluate the market situation and understand the deeply underlying customer expectations, wishes and desires.

While many industries have already applied data analysis to great extent, erotic service industry remains isolated and lacks statistical data about its customers. Being a sensitive service, usually used anonymously, it does not provide the knowledge about the changing consumer habits to the service providers. And that’s an issue, as data is believed to be one of the biggest drivers of organizational success.

Why Does It All Matter?

The lack of statistical data has pushed the supply and demand of the erotic service industry and online erotic service platforms into the unknown territory. Client data is the best asset a service provider could own, and its safe organization and use is the best way to ensure thriving adult service market. Although, customers require to know exactly how their data is being collected and used, especially when it comes to erotic services. Proper management of customer data can bring tremendous benefits and change the direction of the adult service market itself. Let’s move away from the chaotic and poorly managed, to healthy competitive environment with significant increase in target client base.

Good Client Experience

In order to thrive in the competitive pool of erotic service providers, it is essential to provide an excellent customer experience. As an erotic service platform, we take the burden of the erotic service providers and help them increase their competitiveness by providing tools to learn more about a particular market segment, location or client base. One of the key benefits of ExtraLovers is ability to provide unbiased client data, organized into actionable pieces of information, allowing to grasp valuable insights.

Balanced Competitiveness

Naturally, the creators of ExtraLovers erotic service platform have thought of the solution. Unique and complex business model of ExtraLovers allows to achieve efficient data collection and organization to ensure healthy competitiveness and long lasting balance between the supply and demand.

The basic data about each platform user will be collected during the initial registration process. A client does not have to worry about the safety of the data as it will be encrypted and used by ExtraLovers algorithms only to ensure the better experience on the platform. As the client will be using the platform, the algorithm will be analyzing his/her usage behavior and learn from his/her experience.

For the erotic service providers, the way the data will be organized at ExtraLovers, can be life changing, as it will evaluate many important criteria to help the service provider offer exactly what is on high demand at any given moment.

ExtraLovers was designed to make the lives of erotic service providers better. We strive to offer the best place to advertise adult services all around the globe. Visit www.extralovers.io or read our whitepaper to get to know us better!

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