Wendy’s Streams Fortnite to Throw Shade at Frozen Beef

Wendy’s created a Twitch account just to destroy a fictional burger joint.

It all started when Fortnite tweeted a poll asking their followers if they prefer “Beef Boss” or “Tomatohead”, the two different mascots who represent the fictional fast food restaurants Durrr Burger and Pizza Pit.

Wendy’s, who is famously savage on social media, took a stance on this debate, claiming that they side with Team Pizza. They tweeted that Durrr Burger has frozen beef, which is unlawful in Wendy’s world, according to their tagline “fresh, never frozen”.

Wendy’s tweet stirred up a massive response and even caught the attention of DiGiorno, who cautiously asked Wendy’s how they feel about frozen pizza.

But it didn’t end there. Wendy’s took it to a whole other level by creating a Twitch account just so followers could watch them destroy Durrr Burger in real-time.

They dressed their character in a Red Riding Hood-themed skin, which happens to look a lot like their logo, and directly arrived at Durrr Burger to begin their shenanigans. Their character was quick to destroy the whole entire restaurant while taking a little extra time to wave goodbye to the freezers.

Their savagery resulted in over 100,000 views on Twitch and a buzz of conversations on Twitter.

Wendy’s latest takedown was a successful and carefully executed campaign that stunned us all, proving that their social media game still remains stronger than their competitors.

About The Author

Laura Wigodner is the Content Marketing Manager for Nex Gen Dynamics. Her lifestyle articles have been featured on Elite Daily, Medium, and Thought Catalog to name a few. She also writes professionally on Content Marketing, Social Media, Branding, and more. A Bradley University Alum with a B.A. in Communications and Creative Writing, Laura loves writing poetry and watching YouTube videos. You can find the Swiftie on Twitter as well as anywhere there is coffee because that is her lifeline.