Nguyễn Tuấn Đức

…e same as UX design?”. Technically, these terms relate to each other but they are far not the same. IA is a blueprint of the design structure which can be generated into wireframes and sitemaps of the project. UX designers use them as the basic materials so that they could plan navigation system.

“Recall a time when an online transaction failed to go through successfully. How did you feel?”

Empathy — A memorable problem