RootProject Highlights Momentum to Date, Launches 10-Week Countdown to ICO

Greetings from Switzerland! After Davos, the RootProject team is excited to announce the launch of a 10-week countdown to its ICO, which will begin the public sale of ROOTS tokens starting April 10, 2018, ending April 13. Join our telegram group!

From the early success of our pre-ICO and an ahead-of-schedule MVP, RootProject has built an organization capable of executing a first-rate ICO. Heavily oversubscribed in the public sale, we have very large token purchasers from three continents committed or already having put money in for the private sales. We have brought on accomplished advisors and partnered with established nonprofits and top blockchain organizations like the ConsenSys initiative Blockchain for Social Impact Coalition and The Bureau incubator. With all the pieces in place, a professional global team and real product build and with many token purchasers asking how they can be involved every day, the launch of the 10-week countdown to the ICO will also coincide with

Now some may ask, why launch a 10-week countdown? For RootProject, the point now is to deliver a truly professional, sophisticated public campaign so early token purchasers have their value protected by a public sale that is heavily oversubscribed even with a very low individual investor cap — maximizing token network effects. We’re not trying to grab as much ETH as we can raise — we’re putting into action a plan to generate global demand that dwarfs available supply. And with Wachsman PR, Iconic, TLDR Capital and Cryptodex all on board, we’re executing that plan hand-in-hand with literally the best players in the business.

It is not something that can be built quickly, and honestly, it took longer than we wanted. But with real organizational presence in New York to Tokyo, London, Singapore, Seoul, Seattle and San Francisco, this is what a professional campaign looks like in the era of a constant large sample of ICOs. With the countdown beginning, here is a look back at RootProject’s accomplishments to date:

• The RootProject pre-ICO took place in July 2017 raising 512% of its initial goal. On July 17, RootProject reached its pre-ICO goal, with eleven days left in the pre-ICO period.

- Prior to announcing the ICO dates, RootProject’s ICO was heavily oversubscribed. RootProject announced a per-token-purchaser hard cap to be sure the token will be widely distributed and benefit the RootProject network and holders of tokens in the long run. There is a $13m hard cap, and only $4m hard cap for the public sale.

• In October 2017, RootProject released their MVP two months ahead of schedule. It is a crowdfunding platform joined with an on-the-ground nonprofit.
• On July 17, 2017, RootProject announced its first hire, Alex Bazhanau. Since then RootProject has continued to expand, hiring more staff, bringing on accomplished advisors and setting up a team in Seoul, as one of the first pilot cities.
• Began working with a number of advisors with expertise in structuring ICO launches, blockchain technology and business development.

○ Chris Miess is the former CFO at TenX, where they conducted the largest ICO in Asia with $80M raised.

○ Tom Graham is the co-founder at Codec.ai, an AI and machine learning marketing company, and recently guided the sale of Quantstamp’s token.

○ Garrett MacDonald founded Cognitive, the first company to develop Field Programmable Gate Array technology for hash validation in the blockchain space.

○ Cristopher Heymann is a blockchain engineer and partner at the crypto angel fund 1kx — so named after the returns they enjoyed after participation in ether’s presale.

○ Alex Yamashita is a founding partner at TLDR, the ICO investment and advisory firm. He is currently helping TLDR build out a global network.

• RootProject announced that they joined the Blockchain for Social Impact Coalition (BSIC) on January 21, 2018.

BSIC is an initiative of ConsenSys, a global formation of technologists and entrepreneurs building the infrastructure, applications and practices to enable a decentralized world. The coalition incubates, develops and implements confederated blockchain products and solutions that can address social and environmental challenges.

• RootProject has created an exciting partnership with The Bureau, including the launch of an impact fund to invest in social impact blockchain projects, Impact Ledger.
• In November 2017, RootProject joined blockchain incubator, The Bureau. The team that started the Bureau has helped scale more than 40 unicorns and four decacorns, shifting their focus to blockchain years ago investing in projects that further the success of the entire blockchain ecosystem.
• Recently, I joined The Bureau as an equity partner and advisor. I’ll be working with The Bureau to expand its portfolio of green and social impact blockchain projectsm having launched a new impact investment blockchain fund. That fund, Impact Ledger launched in January with over $30m in a family-and-friends round committed and a $400m raise target. The team is made up of investors from both the traditional tech and blockchain sectors.
• RootProject has announced exciting partnerships with established nonprofits. For their pilot projects, RootProject partnered with three American nonprofits.
• Cocoon House helps homeless teens in Washington State, with a focus on LGBT teens.
• Cycle Kids is a national US nonprofit that provides bikes to impoverished youths.
• Tech Goes Home is partnering with RootProject to give laptops and basic tech literacy to children below the poverty line.
• In December 2017, RootProject announced their first #MyRootProject Campaign. After receiving proposals, RootProject will determine three finalists and allow their Telegram community to select a winning proposal. This project will be funded by RootProject up to $25,000 and the person who proposed the project will receive one BTC. The final day of the RootProject ICO is the deadline for these proposals.
• RootProject announced its first academic grant on July 19, 2017.

RootProject is building a decentralizsed ecosystem for nonprofits, harnessing crowdfunding and cryptocurrency for social good. To learn more about the team and Root Project go to https://www.rootproject.co.