Nicki Kamau – Medium

Nicki Kamau

Nicki Kamau
in
SmartBug Media

How SaaS Companies can Maximize Lead Generation Opportunities with Review Sites

Your customer service team may own the process of getting reviews of your SaaS solution, but it’s important for your sales and marketing…

May 5, 2020

How SaaS Companies can Maximize Lead Generation Opportunities with Review Sites

May 5, 2020

Nicki Kamau
in
SmartBug Media

Lean Marketing: 5 Time-Saving Content Creation Tactics

Writer’s block. It’s happened to everybody. You sit and stare at a blank page and wait for ideas to float in, but nothing comes. A few…

Apr 20, 2020

Lean Marketing: 5 Time-Saving Content Creation Tactics

Apr 20, 2020

Nicki Kamau
in
SmartBug Media

Increase Partner Revenue with Sales Enablement Content — Allbound

Learn how to increase partner revenue with sales enablement content. Marketers know better than anyone how to use content to educate…

Mar 25, 2020

Increase Partner Revenue with Sales Enablement Content — Allbound

Mar 25, 2020

Nicki Kamau
in
SmartBug Media

History of Marketo and Salesforce Lightning

If your organization uses Salesforce, chances are you’ve seen Salesforce Lightning. The sleek user interface debuted in 2016…

Mar 18, 2020

History of Marketo and Salesforce Lightning

Mar 18, 2020

Nicki Kamau
in
SmartBug Media

Marketing for Facebook Groups

With over 2.5 billion users, Facebook has become essential to marketing efforts.

Jan 17, 2020

Marketing for Facebook Groups

Jan 17, 2020

Nicki Kamau
in
SmartBug Media

Blogging vs. Podcasting: Which is Better for the Modern Marketer?

Blogging began as digital journaling in the late 1990s, with everyone and their mother wrote about everything from traveling on a budget…

Oct 24, 2019

Blogging vs. Podcasting: Which is Better for the Modern Marketer?

Oct 24, 2019

Nicki Kamau
in
SmartBug Media

How Certification Days Keep SmartBugs Smart and Strategies Sharp

As someone who firmly believes all people should be actively learning their entire lives, the day I’m about to talk to you about is one of…

Mar 13, 2019

How Certification Days Keep SmartBugs Smart and Strategies Sharp

Mar 13, 2019

Nicki Kamau

How to Grow a Meaningful B2B Instagram Following

As a B2B marketer, it can be tricky trying to connect with buyer personas on non-business social platforms like Instagram. B2C companies…

Jan 2, 2019

How to Grow a Meaningful B2B Instagram Following

Jan 2, 2019

Nicki Kamau
in
SmartBug Media

Celebrating 61 MarCom Awards and Wondering: Which Award Would You Like to Win?

At SmartBug Media we are constantly producing and improving content for our clients — and internally — to ensure the best user experience…

Dec 20, 2018

Celebrating 61 MarCom Awards and Wondering: Which Award Would You Like to Win?

Dec 20, 2018

Nicki Kamau

Integrating a Podcast into Your Marketing Strategy

Hosting or appearing on a podcast can have a number of benefits for B2B marketers — nurturing your buyer personas, extending your audience…

Jun 12, 2018

Integrating a Podcast into Your Marketing Strategy

Jun 12, 2018

Nicki Kamau

Nicki Kamau

Marketing Director for SmartBug. Loves tech, mastering the art of working remotely, exploring, creating, being active outdoors, all animals & a good cup of tea.

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