iA, digital strategy and online project-management. Has a small interest in everything. Liberal. Anodyne. Nick Jackson is more than likely looking for his keys.
We have this tendency to latch on when we find something that works. We don’t let go until the newest, most promising marketing channel is run completely into the ground.
Reporters like to joke about stories and anecdotes that are “too good to check.” But the joke is really a warning. When an anecdote or quote is too good to check, it’s usually too …