Nico GreenarryThe Mom Test, ch 3: Asking important questionsThis chapter expands on an idea that was mentioned in an earlier chapter: You should ask questions that will help you validate or falsify…6 min read·Aug 2, 2020----
Nico GreenarryThe Mom Test, chapter 2: avoiding bad dataWhen you’re talking to a potential user about your startup (or startup idea), there are all sorts of ways you can get bad data by asking…6 min read·Jul 25, 2020----
Nico GreenarryThe Mom Test, chapter 1As I mentioned in my previous post, this is a terrific book about user research. I’ve read it once before, and now I’m going through it…4 min read·Jul 19, 2020----
Nico GreenarryHow to learn marketing and user researchI’m terrible at marketing and user research. Hey, they say admitting the problem is the first step to solving it, right?1 min read·Jul 15, 2020----