PinnedPublished inILLUMINATIONHow To Grow Your Email List: This Framework Is Based on 25+ Years of Email Marketing ExperienceBuilding a list of qualified email addresses is the foundation of successful email marketing. Based on 25 years of experience, I have…Apr 22Apr 22
How Happiness Fuels Achievement: Key Lessons from ‘The Happiness Advantage’Have you ever wondered if happiness could be the key to success? Well, Shawn Achor’s book, “The Happiness Advantage,” might just have the…Oct 61Oct 61
Motivation through completion: How to maximise the success of your CRM with the completion effectHave you ever wondered why you feel so strongly incentivised by progress bars and scoring systems? These phenomena are not coincidences…Jun 24Jun 24
From Chaos to Clarity: How To Enhance Your Focus with Ann Latham’s “The Power of Clarity”Imagine being able to boost your productivity, make your meetings more efficient, and define your goals more clearly. The book “The Power…Jun 3Jun 3
Personalisation in Email Marketing: 5 Ideas for more ResponseAddressing people by their name is part of good manners in communication and is therefore also a must in email marketing — especially as…Jun 2Jun 2
Published inBootcampWhich energy provider offers the best customer experience? Yello Strom: Challenge acceptedImage: Screenshot by authorMay 11May 11
Published inILLUMINATION’S MIRRORHere Are 5 Signs That Your Email Marketing Strategy Needs to Be Updated“Email Marketing? It works for us! Our newsletters make a significant contribution to our revenue! This is a statement we hear from time to…Apr 24Apr 24
The Call-to-Action in Email Marketing: 6 Tips for More ClicksThe call-to-action is one of the most important elements of email marketing, as it can make or break a campaign. This is how you can…Apr 9Apr 9