Mathew Moxness: Reading and Self-Education Are What Make a Successful Entrepreneur

Nicolas Bueno
3 min readMar 9, 2021


Mathew Moxness is a high-profile Canadian real estate investor and the CEO of Crescendo Equity. Mat has acquired properties in numerous markets across Ontario, including recently acquiring a retirement home in Niagara Falls and growing into Northern Ontario markets such as Sault Ste. Marie and Sudbury.

Crescendo Equity does business with all real estate properties, but they mostly focus on purchasing aging, underperforming buildings and transforming them into multi-family housing. Currently, there are about 250 units in Mat’s portfolio, worth about $50 million.

When asked about his secret for success, Mat points out that all aspiring entrepreneurs should focus on their self-growth and self-education, especially if they are in the real estate industry. Reading books and attending training sessions will equip a real estate investor with skills necessary to identify good opportunities and find the best properties for their clients.

There are numerous real estate coaching programs and mentors available, but their services can be pricey. Mat recommends that those who are on a budget start with reading books written by successful entrepreneurs.

Mat is a big fan of Robert Kiyosaki, the author of Rich Dad Poor Dad, and he believes this book is an excellent way to start one’s financial education. Mat claims that Rich Dad Poor Dad taught him skills that he was never taught in school; Kiyosaki’s book teaches the readers the importance of financial intelligence as well as how to acquire it.

Another great author that Mat recommends is Grant Cardone and his book The 10X Rule. In short, this book teaches the reader a simple formula for success. All those who want to become successful in life must work ten times (10x) harder than everyone else. The 10X Rule is an excellent book that champions commitment as a way of achieving extraordinary results. Mat says that The 10X Rule taught him how to properly set goals, how to always be in control of his present and future, and how to outshine and dominate his competition.

In addition to these two great authors, Mat has also always admired Tim Ferriss and Ray Dalio. Both are incredibly successful entrepreneurs who often share excellent tips on their blogs or in their books. Mat loves listening to the Tim Ferriss Show, the number one business podcast on all of Apple Podcasts, and he never misses a chance to hear new tips and tricks from Tim. Last but not least, Mat claims that Ray Dalio’s Principles is a life-changing book that teaches startups and all aspiring entrepreneurs the principles essential for success.

The last piece of advice from Mat is to never stop learning. Markets and trends keep changing all the time, and, in order to succeed, it is essential to stay on top of all these changes and use them to your advantage.

For more great tips and advice, make sure to visit Crescendo Equity’s official website and blog.



Nicolas Bueno

Nicolas Bueno is the Content Manager at HighKey Agency.