Fake news decays education and endangers our democracy!
“The point of modern propaganda isn’t only to misinform or push an agenda. It is to exhaust your critical thinking, to annihilate truth.” said Garry Kasparov. Since then, disinformation continues to spread with the goal to divide and conquer. At Kloop we stand against this threat and would love to start a discussion with you, please, share your thoughts below!
Building trust in information is obviously a lengthy and complex matter. Separating information from misinformation is a heavy burden as right and wrong often blur (check out this video). There are many different perspectives to any situation or topic and we all see the world through different lenses. Diversity should be good and welcome; controversy and discussions are a source of growth and knowledge. We certainly don’t want anybody to decide for the rest of us what’s good or bad.
Almost 25 years ago, in 1996, Nonaka and Takeuchi brought Knowledge Management to the forefront of the Information Management industry. Since then, much (digital) ink has been spilled over the relationship between Wisdom, Knowledge, Information and Data. The simplest definition is the following equation: Knowledge = Information + Context. Here, context clarifies the meaning of information. It can very well be relationships with other events, culture, concepts, previous or contextual knowledge. There are countless discussions on this topic but everybody agrees that there is definitely a very strong relationship between knowledge, information and context. However, today, this equation is under assault. Talking heads and ‘experts’ slice and dice the news endlessly. The internet is the ultimate platform for anyone & everyone to post their views and opinions, making it ever more difficult to parse the actual ‘news’ from everyone else.
Due to fake news or alternative facts, the word ‘information’ in this equation blends into ‘misinformation’. A large portion of Americans are losing confidence in the articles they read and are actually misled. With the explosion of communication channels and sources of information, there is a lack of context as to what is being read. People often don’t know the source of their news. News is created, posted and reposted. There is little to no way to know for sure who created the content you are reading. Is it credible? Is it news being reported, or someone’s version and their cover story, pushing an agenda? It’s becoming impossible to assess the reliability of online articles.
Misinformation and a lack of context spread and plague knowledge management, impacting education, and ultimately our democracy. Starting with education — because trust in what we read and what we learn is absolutely essential. Education has to be fact based. Without facts, people are easily lured into false beliefs. These two pervasive concerns impact our lives and are now among the top concerns we need to address.
This encourages me to think that the first step to improve on this issue is re-building trust.
We can re-build trust by presenting as much context as possible with every article you read. Surely, you can present an indicator highlighting the level of confidence in the source as NewsGuard and others are doing. Definitely, you can compile information about the source, the author and the readers. But we think it’s equally important to quickly understand if other legitimate sources are writing on the same topic. If the matter is discussed by three or more of the main media outlets then there is a high chance we can rely on it! If nobody except an unknown source talks about this, then there is a high chance we’re facing misinformation. While this is not an absolute (as there may be exclusives and breaking news that only a single source has to start), it is another indicator that helps provide context.
We can re-build trust by encouraging groups of people to curate and discuss their favorite topics together. We can compare this to a book club for the digital age, for digital information. Co-curating creates a trusted environment where we can build up understanding and satisfy our curiosity.
We are proud to release an app designed to fight misinformation with trust. Anybody can get more information on any article, in any app and co-curate to get trusted content.
At any time when reading an article, our members are two taps away from closely related articles. In some ways it’s like Google similar pages but on iOs or Facebook Related Articles. the feed includes the same feature as the new google news app, we select the most interesting articles for each of our users. You can be using Safari to search the web, a news app to read the news or Twitter to stay up-to-date with things you like, and in the blink of an eye you can get similar articles from different sources (check out this video). Don’t get fooled, get the full picture!
Then when you find a very interesting article, you can share it instantaneously with your friends. The feed includes the same feature as the new google news app, we select the most interesting articles for each of our users.
We’re not solving all the issues but our mission is to rebuild trust in what we read. If this mission resonates, please help us by clapping, sharing this article or tweeting: “Kloop_me in”. Get into the Kloop!