…ng was how significant a role the location of the breadcrumb played in how often it was clicked on. Breadcrumbs placed directly near the page title received a whopping 82% of all breadcrumb clicks, compared with only 18% for those placed at the very top of the page.
…ru Jakob Nielsen is a big proponent of breadcrumbs. One reason, he says, is the lack of a downside. “Breadcrumbs never cause problems in user testing: people might overlook this small design element, but they never misinterpret breadcrumb trails or have trouble operating them,” Nielsen writes.