…mily computer experience before others. It’s like the early MacBook Air. But why a family computer? Why not self-driving cars, drone delivery network, Apple houses, or an AR headset? Those are equally promising, but TV is the low hanging fruit. Last time I checked, families and homes are not going away anytime soon, so rather than other products that require a tectonic shift in consumer behavior and perception, a shared content-consumption experience, namely TV for the last century, is the low-hanging fruit ripe for disruption.