DIGITAL MARKETING :-
It also called Online marketing. It is the promotion of brands to connect with potential customers using the internet snd other forms of digital communication. This includes - emial , social media and web based advertising , also text and multimedia messages as a marketing channel.
Benefits:-
Digital marketing strategy allows you to leverage different digital channels - such as social media , search engine optimization and email marketing - to connect with existing customers and individuals interested in your products or services . As a result , you can build a brand , provide a great customer experience.
Digital marketing considers how individual tools or digital channels ca convert prospects. Digital marketing become increasingly important because of the accessibility of digital channels.
From social media to text messages , there are many ways to use digital marketing tactics in order to communicate with your target auduence.