PinnedNikki ParsonsinBetter MarketingHealing the Rift Between Sales & MarketingHow to Bring Both Sides Together to Act As One TeamFeb 710Feb 710
PinnedNikki ParsonsinCareer PathsGiving Feedback That ResonatesHow to be heard and inspire actionMar 65Mar 65
Nikki ParsonsinBetter MarketingHow I Implemented Asana & Improved Our Marketing Team’s EffectivenessSteal my playbook.Aug 28Aug 28
Nikki ParsonsinILLUMINATIONWhy OKRs Are My Favorite Goal-Setting FrameworkOnce you make the switch, you’ll never go backJul 16Jul 16
Nikki ParsonsinILLUMINATIONReceiving Feedback GracefullySticks and stones may break my bones, but words will never hurt me. What bullsh*t.Jul 11Jul 11
Nikki ParsonsinManagement MattersMastering the STAR Interview MethodWhat does it stand for and how can you use it?Jun 12Jun 12
Nikki ParsonsinBetter MarketingHow to Retarget Effectively — Beyond Display Ads3 real-world examples that show how direct mail, SMS & email can drive customer engagement and salesMay 287May 287
Nikki ParsonsWhy Do Industry Changes Always Seem to Catch Us Off Guard?3 ways to overcome marketing procrastinationMay 152May 152
Nikki ParsonsinCareer PathsThe Power of a Coffee Check-InA secret weapon for introverted leadersMay 1May 1
Nikki ParsonsinBetter MarketingHow Lead Grading and Scoring Helped Us Target Our MarketingData to focus on the right people & nurture them along the wayApr 153Apr 153
