Nick Fischer
Jul 28, 2017 · 1 min read

Great advice, thanks, Nick! I would also suggest using a tool like IdeaCheck.io, which gathers feedback on your idea from 100 people from your target audience. Facebook Ad clicks are a good measure of initial interest, but won’t tell you why users don’t follow through with a purchase, or what you would need to change for them to actually hit the “buy” button.