PinnedNikolaj Bomann MertzinThe Data DynastyCohort Analysis for Growth MarketersCohort analysis is a powerful tool for growth marketers to analyse the performance of certain user groups over time.9 min read·Jan 7, 2023----
Nikolaj Bomann Mertz5 Mental Models for Choosing the Right Marketing Channel MixChoosing the marketing channels is hard. It takes time to build up a new channel and this post gives your the right framework to do so.3 min read·May 21, 2023----
Nikolaj Bomann MertzinThe Data DynastyImprove Retention with Cohort Analysis for SaaSCohort Analysis is no. 1 type of analysis for any SaaS business.10 min read·Jan 20, 2023----
Nikolaj Bomann MertzinThe Data DynastyModern Business Intelligence for Startup Growth TeamsAs a startup growth marketer, you know that data is key to making informed decisions about your marketing strategy. But many traditional…4 min read·Jan 9, 2023----
Nikolaj Bomann MertzPirate Metrics: The AARRR FunnelA Quick Guide to the AARRR Funnel.3 min read·Dec 12, 2022----
Nikolaj Bomann MertzWhat is Data Access Control and How To Make Sure Your Data is Safe?A Guide to Protecting Your Most Valuable Assets2 min read·Dec 7, 2022----
Nikolaj Bomann MertzCohort Explorer In Google Analytics 4Everything You Need To Know About Cohort Explorer In Google Analytics 46 min read·Dec 7, 2022----
Nikolaj Bomann MertzinThe Data DynastyHow to build a high converting sales funnel for your subscription businessAll businesses have sales funnels. A lot of them.9 min read·Jan 16, 2022----
Nikolaj Bomann MertzinThe Data DynastyGet My Online Course On Sales Funnels for Free (Limited Seats)UPDATE: My course really quickly reached +800 enrollments, so I’ve updated the link, however the link will expire on the 18 January 2022.2 min read·Jan 13, 2022----
Nikolaj Bomann MertzinThe Data DynastyHow to Analyse and Optimise Your Marketing and Sales Funnel9 min read·Jan 13, 2022----
