Desire

The Starting Point of all Achievement.

A long while ago, a great warrior faced a situation which made it necessary for him to make a decision which insured his success on the battlefield. He was about to send his armies against a powerful foe, whose men outnumbered his own. He loaded his soldiers into boats, sailed to the enemy’s country, unloaded soldiers and equipment, then gave the order to burn the ships that had carried them. Addressing his men before the first battle, he said, “You see the boats going up in smoke. That means we cannot leave these shores alive unless we win! We now have no choice — we win — or we perish!” They won.

Every person who wins in any undertaking must be willing to burn his ships and cut all sources of retreat. Only by so doing can one be sure of maintaining that state of mind known as a BURNING DESIRE TO WIN, essential to success.

Every human being who reaches the age of understanding of the purpose of money, wishes for it. Wishing will not bring riches but desiring riches with a state of mind that becomes an obsession, then planning definite ways and means to acquire riches, and backing those plans with persistence which does not recognizes failure, will bring riches.

The method by which DESIRE for riches can be transmuted into its financial equivalent, consists of six definite, practical steps, Viz:

First:

Fix in your mind the exact amount of money you desire. It is not sufficient merely to say “I want plenty of money.” Be definite as to the amount. (There is a psychological reason for the definiteness).

Second:

Determine exactly what you intend to give in return for the money you desire. (There is no such reality as “something for nothing.”)

Third:

Establish a definite date when you intend to possess the money you desire.

Fourth:

Create a definite plan fro carrying out your desire, and begin at once, whether your are ready or not, to put this plan into action.

Fifth:

Write out a clear, concise statement of the amount of money you intent to acquire, name the time limit for its acquisition, state what you intent to give in return for the money, and describe clearly the plan through which you intent to accumulate it.

Sixth:

Read your written statement aloud , twice daily, once before retiring at night, and once after arising in the morning. AS YOU READ — SEE AND FEEL AND BELIEVE YOURSELF ALREADY IN POSSESSION OF THE MONEY.

It is important that you follow the instructions described in these six steps. It is especially important that you observe, and follow the instruction in sixth point. You may complain that it is impossible for you to “see yourself in possession of money” before you actually have it. Here is where a BURNING DESIRE will come to your aid. If you truly DESIRE money so keenly that your desire is an obsession, you will have no difficulty in convincing yourself that you will acquire it. The object is to want money, and to become so determined to have it that you CONVINCE yourself you will have it.

Only those who become “Money conscious” ever accumulate great riches. “Money consciousness” means that the mind has become so thoroughly saturated with the DESIRE for money, that one can see one’s self already in possession of it.