As someone in the process of launching a mission driven startup this article is priceless.
Peter Murden

Hey Peter. Glad it helped. What is it ? I struggled to think of many other Mission Driven Startups outside finance. Many starts ups have big goals or solve large problems, very few try to solve a problem in the world. The only ones I could think of were Tesla (the planet is going to get fucked up by us) and SpaceX (we’ll need another home if we fuck this planet up)

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