Author of “Hooked: How to Build Habit-Forming Products” and blogger at NirAndFar.com
Nir’s Note: This guest post is written by Max Ogles. Max is an editor for NirAndFar.com and heads marketing for CoachAlba.com, a mobile health startup. Follow him on Twitter and read his blog at MaxOgles.com.
NOTE: This post originally appeared in Techcrunch