A complete guide to employee communication and engagement practices.

Nirmiti Verma
4 min readMay 16, 2019

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Be a step ahead of your competition by just understanding your workforce. You must be well aware of what drives your employees to put their best foot forward. What encourages them to work passionately towards an organization’s goals.

If you don’t know then you must find out. Unless your employees feel pride in doing their duties they can never reach their true potential.

Being a manager is your duty to help your colleagues figure out, are they working towards a definitive purpose? Are they looking forward to extending their hands for the expansion of the organization? Finding answers to these questions may not be easy but it will be worth a while.

Is employee communication a dead end game?

This research will help you as a manager to understand how to deal with your employees? How do you direct them towards a single organizational goal? What employee communication and engagement practices should be practiced? What employee communication programs do you need to work on?

After you arm yourself with this information, creating a positive work environment won’t be a struggle.

Before you implement the employee communication programs, determine the level of employee engagement in your organization. First, know the extent of the problem and then find solutions.

Also read: 6 Thought-Provoking Reasons To Try Experience Led Employee Engagement

What is employee communication and engagement?

Employee engagement is directly proportional to the motivation and involvement of employees in business activities. The more your employees are emotionally involved in your business the better their output will be. Because when employees are driven towards single organizational goals they are clear towards their objectives and hence will be aligned with the company’s vision and mission.

The secret to unlocking employee communication best practices

Going beyond traditional employee engagement definition, the bonding of the employees with their immediate superiors also plays an important role in influencing the workforce engagement with business activities.

Employees receiving a timely reply from their superiors feel more contented because they are receiving direction for the work they do and feedback on their performance without much time lag.

Organizations that implement employee communication and engagement activities often see that their workforce has faith in leadership and they believe strongly with the values of the company.

Also read: 5 ways to test the effectiveness of your employee training program

How do you make employees feel that they are engaged in business activities?

Employees should have a clear and decisive message to follow in order to get them involved with the organization’s mission.

So before you decide whether your employees are true to their work or involved with your company or not, ask these questions to yourself…

Q1. Have you listed your company’s goals clearly in front of your employees?

Q2. Are your employees aligned with your goals?

Q3. Is the leadership of your organization motivating your employees?

Q4. Are your managers skilled enough to lead a team?

Q5. Can your employees assess their work with the designated organizational goal?

Q6: Have you established a clear goal between company goals and employee’s work?

After taking a closer look at all these questions, you can arrive at which area you are lagging behind. After digging deeper you will realize what employee communication methods to follow and programs to implement.

Also read: The Ultimate Secret to Organising a Successful Team Building Event

When you are working with such a highly organized and motivated workforce, it is rare or next to the negligible possibility of your business missing the company’s goals.

So gear up and start working on what the employee communication program needs and how do you implement those.

Also read: Instill excellence in your workforce with team building ideas.

After evaluating the importance of an engaged workforce, let us focus on how to involve employees in business activities

1. Learn more about your employees

Get to know your employees. Ask them about their families, their hobbies, in a day just move to their desk and say hello. All this really help employees to feel valued. The research has proved that this will encourage employees to work better for the organization.

2. Equip them to do their jobs in a better way

Help your employees understand what they are doing. Provide them with the needed training in order to build their skills. If your employees feel stuck in their task help them to figure out the issues because this may have a great impact on their engagement in other business activities

3. Keep them updated with how the company is doing

Make your employees aware of the company’s success, concern, and struggles. When you update them with information on what works and what doesn’t work they proactively start working on weaker areas and come up with new ideas to mi

Also read: Keep these 4 distraction modes on to boost productivity.

4. Build a workplace environment free of fear

A performance-based environment must be a sure no. Why? Because it is a breeding ground for uncertainty and fear. Encourage your staff to come up with ideas and not just follow commands. Allow your employees to make a decision. Make it a point not to punish them if their decision fails. Always remember that a decisive employee can prove to be an asset to the organization.

5. Encourage their personal development

Many times people working for a company only do so in order to get their regular paycheck. They are not much more inclined towards doing what they are hired for. As you get to know more about your employees, you start learning what they really want to do with their lives. Help them achieve what they want to. Think about where you can use their additional skills within your organization. This will not only help you to retain the staff in the capacity in which their engagement level within the company would escalate.

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