Talk to me!
Talk directly to your customers. Fuck the corporate bullshit. Be real. Be honest. I know you’ve always wanted to do that but you pulled back looking at all the sophisticated copy that large companies put out there. Don’t let that scare you. Don’t let that demotivate you. Your style, your rawness is your greatest advantage. Use it.
Every time I’ve tried to be me and wrote something, it’s made me happier. It’s connected me with the right people. Each time I’ve tried to write so that I can get the approval of the world out there, I’ve failed. Speak your mind out. Don’t be afraid. You might piss people off but you will also attract your tribe. You are not alone. There are enough “different” people out there like you who seek you. Find them. Win!
P.S. I loved reading Justin’s story here.