
Sell something. If it’s a product, make sure its quality, then sell it at a fair price, and make sure the breakeven point is doable for you as the business owner. If it’s a service, make sure there is added value, as in you are very good and knowledgeable in your field, and the service provided is unique, at least in your market.
By itself, it’s basic and ordinary. You young, startup-crazy whippersnappers want something so high-profile and instantly viral. My businesses aren’t viral, but they help a specific type of person by providing a quality solutio…