Notes on the Apple Event

As they happen. Almost.

Thanks to henious LA traffic I’m coming into this in medias res.

• Oh look, they’re talking health stuff again. I’m actually kinda bored of the health stuff. I know it can be valuable but yawnnnn.
• Like, if the instal base on the Watch was incredible the health stuff would start to have some interesting data impacts. But individual medical stuff gets me as excited as a Withings connected scale. (I have one of those. It does its job.)
• Okay. Those Hermes bands are sexy… and almost certainly out of my price range.
• Did Marty O’Donnell do this iPad music?
• It is really, really hard to tell how big an iPad is just by someone holding it.
• Well, well, well… that is one beast of a display.
• Damnit, I don’t need an iPad Pro. (They make me want one, but I know I don’t need one.)
• Smart keyboard: reminescent of the Surface, but that “smart connector?” There’s that Apple magic.
• Wasn’t there already a stylus called Pencil? From the Paper guys?
• The Pencil video is impressive. Looking forward to playing with it in the store. Since I can’t draw, I’m not sure if I’d need to invest in one. For that iPad Pro that I’m totally not going to get until I break down in a fever.
• Now if we had some serious OCR with that Apple Pencil my tune would change immensely.
• Oh, hey, I’m having Pagemaker flashbacks.
• Because Photoshop wasn’t creepy enough already.
• Okay, this interactive anatomy app is making me eat my words about health apps. Although it’s really totally different. It’s an educational tool. I have a soft spot for those.
• “…the future of TV is apps.”
• Here we go.
• That “all your options on a single screen”… that’s the killer feature for content right there.
• “What did she say?” Oh, man. We all need that.
• The tyranny of Rotten Tomatoes, now right on your TV screen.
• I’d be worried about Siri’s reliability, but almost all of the problems I have with Siri are network related. Hardwired Siri has to be better. Right?
• I still smell “WiiMote fatigue” with the game interface for this TV.
• I guess they got the Internet’s memo about “Force Touch.”
• There is nothing dorkier in gaming than Warhammer 40K. I say that with love. The presence of 40K on an Apple stage shows how much the worm has turned.
• The secret to Apple’s success: they sell aspriation. Oh sure, they make the tools so you can actually do what you dream of doing but what they sell is the dream. Doesn’t matter if you fulfill it or not.
• Live Photos and 4K videos and 16GB at the base. Really?
• I guess memory really still is the biggest expense here.