Talking Manhattan | Brian Lewis of Compass
Today, we sit down with the one and only Brian Lewis of Compass. Brian is an in-the-trenches industry veteran who’s been perfecting his craft for 18 years now and today he is here to share his thoughts on the markets, how to sell, and how to stay relevant in these changing times.
Today’s topics include:
(7:30) Why a “mixed grill” is the key to agent survial
(8:23) The big secret is that super lux is easy
(11:45) Confidence vs cockiness
(14:15) Why brokers should appreciate the recent negative market media coverage
(15:52) Handling a seller who wants to price too high
(18:18) Price it where it needs to be and build audience
(20:09) Why now is a great time to go to a “next level” home
(25:00) The only thing sellers should focus on is price